?? ??????? ?????????? ???? ???? ??? ??? ??? ???????? ??? ????????? ????????, ??? ???? ????????? ?? ??????? ??? ????? ??? ?? ???????????? ????????????? ?? ?? ????? ????.The principle distinction between B2B and B2C is their actions. B2B clients want to work with other businesses and so are driven by logic for their purchasing decisions. Whereas B2C